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Wror-fm

The meaning of «wror-fm»

WROR-FM (105.7 FM) – branded as 105.7 WROR – is a commercial classic hits radio station licensed to Framingham, Massachusetts. Owned by the Beasley Broadcast Group, the station serves Greater Boston and much of surrounding New England, including portions of the Portsmouth and Providence radio markets. The WROR studios are located in the Boston neighborhood of Dorchester, while the station transmitter resides on the Prudential Tower in Downtown Boston. WROR is continually ranked as one of the highest-rated radio stations in the Boston media market, as well as one of the highest-rated classic hits stations in the United States.

WROR's transmitter is on the lower FM mast of the Prudential Tower in Downtown Boston. The signal reaches as far north as Portsmouth, New Hampshire, and as far south as Providence, Rhode Island.[2] Besides a standard analog transmission, WROR broadcasts on HD Radio, and is also available online.

The station signed on as WKOX-FM on February 10, 1960, the FM companion of WKOX (1190 AM).[3] Initially a simulcast of WKOX's daytime programming, WKOX-FM would exclusively air classical music programming at night oriented towards Boston's MetroWest suburbs.

In January 1969, the station began broadcasting a top 40/album rock format as The New FM 105, and then later as FM Stereo 105. WKOX-FM was the Boston area's first FM top 40 station featuring live disc jockeys, including hosts Bill Thomas, Brother Bill Heizer, FM Douglas, program director Dick Stevens, John Leisher, Alan Fraser, J. William Charles, with Kenny McKay and Jimmy Conlee. WKOX-FM converted to stereo broadcasting that July.

WKOX and WKOX-FM were acquired by Fairbanks Communications in July 1971. After the sale, WKOX-FM became WVBF (also known as the Electronic Mama), as a hybrid top 40/rock station, initially retaining some of the WKOX-FM personalities. The call letters officially stood for "Welcome, Virginia Brown Fairbanks", the wife of station owner Richard M. Fairbanks; Richard also had a station named after himself, WRMF in West Palm Beach. WVBF improved its signal coverage, targeting the Greater Boston area. Some hosts added to WVBF during their early months included Buddy Ballou, John "Big John" Gillis, Bill "BLF Bash" Freeman and Charlie Kendall.

During Fairbanks ownership in the 1970s, WVBF evolved from being a high energy top 40/rock hybrid station in 1971/1972, to becoming a mainstream top 40 station by 1975, and eventually evolved into a hot adult contemporary format over the years. WVBF also had many different nicknames in that era, including WVBF FM 105, WVBF Stereo 105, F105 WVBF and The New WVBF Boston 105.

WVBF debuted a morning show in 1981 hosted by the team of Loren Owens and Wally Brine; eventually joined on-air by character actor/parody musician Tom Doyle, newscaster Lauren Beckham Falcone, traffic reporter Hank Morse and producer Brian "Lung Boy" Bell. Loren and Wally would continue to air on the station even with multiple ownership, format and call letter changes until Brine's retirement in 2016.[4]

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